by Mitali | 1 - Research, 2 - Planning
The pros know their expertise and their audience like the back of their hands. Their understanding goes far beyond basic reader demographics or knowing what the popular Google searches are. Readers can sense when an author truly understand them – which means they...
by Mitali | 1 - Research, 2 - Planning, 4 - Writing
Often the eagerness to start your book gets in the way of making sensible decisions about the most efficient way to get it written and published. Just like driving your car to a new destination without programming the sat nav, or looking at the map first is fraught...
by Mitali | 1 - Research, 2 - Planning, 4 - Writing, 7 - Promotion
Once your book is available on Amazon, you have access to a global audience. Conventions that are taken for granted your home country will be unfamiliar to other nationalities. Keep in mind the following points when writing for an international readership. If you...
by Mitali | 1 - Research, 2 - Planning, 3 - Formatting, 4 - Writing, 5 - Reviewing
At last! How to write your business book quickly – without cutting corners Hi. I thought I’d tell you a little bit about what I got planned for the books this year. I’ve had quite a lot of time to think about how I’ve been doing them. Now, I...
by Mitali | 1 - Research, 2 - Planning, 3 - Formatting, 4 - Writing, 5 - Reviewing, 6 - Editing & proofing
Which is better? Taking your time or “just get it out there.” Here’s a quick thought on the just get it out there mentality. I rail against that with a passion. I hate just get it out there. Why? Well, I sort of don’t in a way, because there...
by Mitali | 1 - Research, 2 - Planning, 4 - Writing
Is this the golden ticket to writing your book quickly? I was thinking about the advice that you get to stick blog posts together to make a book. Now, that can work really, really well and it can really suck. I want to tell you how you can make it work and how...