Business Book Writing Blog | How to publish your book

Who needs your expertise

The pros know their expertise and their audience like the back of their hands. Their understanding goes far beyond basic reader demographics or knowing what the popular Google searches are. Readers can sense when an author truly understand them – which means they...

Hot off the press! Business book cover templates

by Mitali | 3 - Formatting

Do you want your book to look fantastic? I wanted to show you something that I've been working on behind the scenes here at Let's Tell Your Story publishing. What I've been slaving away at is book cover templates for business book authors. So often you see cover...

Three big mistakes business book authors make and how to avoid them

by Mitali | 1 - Research, 2 - Planning, 4 - Writing

Often the eagerness to start your book gets in the way of making sensible decisions about the most efficient way to get it written and published. Just like driving your car to a new destination without programming the sat nav, or looking at the map first is fraught...

Four quick tips for writing for a global audience

by Mitali | 1 - Research, 2 - Planning, 4 - Writing, 7 - Promotion

Once your book is available on Amazon, you have access to a global audience. Conventions that are taken for granted your home country will be unfamiliar to other nationalities. Keep in mind the following points when writing for an international readership. If you...

Three things you must include in your book’s promotional press pack

by Mitali | 7 - Promotion

Struggling to get your book noticed? Here are 3 simple strategies to boost your credibility and book sales. One of the big questions people have is, "Once I've written my book, how do I let people know that it's available for sale? How do I get...

A new way for helping you write your business book in 2018

by Mitali | 1 - Research, 2 - Planning, 3 - Formatting, 4 - Writing, 5 - Reviewing

At last! How to write your business book quickly - without cutting corners Hi. I thought I'd tell you a little bit about what I got planned for the books this year. I've had quite a lot of time to think about how I've been doing them. Now, I want to make a few...

In defence of perfectionism

by Mitali | 1 - Research, 2 - Planning, 3 - Formatting, 4 - Writing, 5 - Reviewing, 6 - Editing & proofing

Which is better? Taking your time or "just get it out there." Here's a quick thought on the just get it out there mentality. I rail against that with a passion. I hate just get it out there. Why? Well, I sort of don't in a way, because there aren't enough hours in the...

Can you really stitch blog posts into a book?

by Mitali | 1 - Research, 2 - Planning, 4 - Writing

Is this the golden ticket to writing your book quickly? I was thinking about the advice that you get to stick blog posts together to make a book. Now, that can work really, really well and it can really suck. I want to tell you how you can make it work and how...

Advertising, incentives, paid book promotion

by Mitali | 7 - Promotion

Paid book promotion techniques As well as your author platform, and social media channels, there are other ways to promote your book and your author profile. Paid options are a great way to give your book a boost. Start by allocating a budget to spend on the marketing...

Content marketing for nonfiction books

by Mitali | 7 - Promotion

How to use content marketing to promote your book The good news is your head and your book contain a wonderful treasure trove of information that you can use to promote your publication. Here are some tips. Guest articles Write articles. Every field has websites,...

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